Lightning Bolt SS18 collection

SPRING SUMMER 18 COLLECTION

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SEASONAL CONCEPT

Iconic. Classic. Timeless.

Consumers look for authentic brands that they can emotionally relate to and stand for ideals and beliefs so they wear them with pride, together with design, functionality and comfort, for weekend downtime as for weekday busy time.

Our authentic surf heritage is a true legacy. So, we respect the trends and we respect and push the categories that can aesthetically communicate our ethos updated for contemporary needs.

| KEY LINES |

_Authentic retro appeal rooted in HERITAGE, but with modern edge

_Laid-back style with CONTEMPORARY ATTITUDE

_OUTDOOR blends gracefully with the modern CITY dweller

_Pieces are flexible and comfortable enough to be worn on fluid daily life TRANSITIONS and to endure through natural elements.

_Feeling more tailored in a casual shape, but in MEANINGFUL materials

_A LESS-IS-MORE approach fuels quality, versatility and a progressive sports-contemporary attitude.

 

Aloha
Lightning Bolt

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